How do you find your wedding florist?

I'm doing a research on Marketing for a flowershop


I need your idea about how to attract more customer to a flowershop ? weddings? cultural weddings?

How do you find your wedding florist?
Networking. I asked people, I checked the knot, I asked my other vendors like the photographer and the caterer if they worked with anybody great.





I also checked for any floral schools and if someone who usually works at the pro shop would be willing to do a little moonlighting if I supplied the flowers.





Offer to do one or two large events at a discount to get the name out there. Ask the brides for letters of reccomendation on how happy they were. Word of mouth is going to be your best advertisement.
Reply:comes with the chapel (Vegas)
Reply:I went with a tried-and-true florist in our city which our family had always used. We knew we would get experience and good value, with really good personal care!
Reply:The flowershop should network with popular reception sites. Often the sites have a list of recommended vendors, it is good to be on that list. Also having a professional website where people can see lots of examples of your work.
Reply:recommendation from a friend
Reply:There are always two occasions where flowers will be needed and those are weddings and funerals.
Reply:I went to a bridal show, and found my florist there.....it was great...my aunt did some of the flowers and the florist did the reception.
Reply:the venues i visited had florists they recommended. also, bridal shows had plenty. theknot.com has many as well.
Reply:Alot of people these are going thru a wedding planner or consultant that does this for them. Have a business card put up on church reader boards,and at funeral homes, nursing homes and hospitals.


Be fair in price , do quality work with a quality product and locate your shop on a busy road or street so you are your own advertisement. I have bought flowers from a shop and paid more than I normally would because I had received flowers from someone who used this shop, and the flowers sent were incredible!!!! It left a lasting impression, so I, also, ordered from them.Word of mouth is also a BIG reason .Tell a friend!!!
Reply:Is this a shop already in business?


If so, participate in Bridal shows with some arrangements.


Ask past, current and future customers to fill out survey cards.


Advertise in newspapers with floral arrangements, maybe offer a discount in the ad.

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